In a rapidly changing job market, companies today face increased competition in their country, including from international employers, to attract the best talent. While technological advances are promoting efficiency, concerns about increased workloads and mental stress remain. Therefore, in the face of Artificial Intelligence, it is becoming necessary for companies to implement Wellbeing Intelligence in order to promote harmony between the use of technology and human fulfilment (Right to Disconnect, digital detox, rest areas, etc.).

Today, the majority of economic studies agree that there is at least a 10% improvement in companies' financial results when they implement truly responsible approaches (CSR/ISO 26000 standard; QVCT/ISO 45003 standard, psychosocial risk management). Indeed, CSR improves the competitive advantage, reputation and brand image of a company or organisation. Similarly, companies that prioritise the wellbeing of their employees see an increase in productivity of up to 20%, a reduction in absenteeism and retention rates that are 10% higher.

Integrating wellbeing into your corporate culture is therefore a key differentiator for attracting and retaining talent, stimulating creativity and innovation, promoting collective intelligence, and providing many other benefits for your employees. It is therefore an essential strategic investment for your company's performance.

Corporate Wellbeing

I therefore offer personalised consultancy services through three types of intervention:

Consultancy Mission as a Chief Wellbeing Officer

Initial consultation: initial meeting to identify your needs, objectives and vision of wellbeing and CSR within your company. Duration: 1 hour.
Comprehensive audit: visit to your company to assess your responsible practices, meet with your teams and provide a report highlighting strengths and areas for improvement.
Personalised proposal: detailed proposal describing the various strategies, concepts and actions to be implemented, with an optional operational assignment.

Event Organisation Mission

Wellness workshops: sharing the keys to holistic wellness and preventive health in a fun and caring way, combining theory and practical advice. Occasional, weekly, monthly or quarterly frequency. Duration: 2 hours; 15 participants (in person and via video conference). Topics covered: raising awareness of better nutrition (proven link with emotional, hormonal and cognitive balance), stress and sleep management, immune system optimisation, detox, aromatherapy and herbal medicine, etc.
Wellbeing retreats & seminars: from half a day to several days.

Naturopathy Coaching Mission

Individual consultations: tailor-made support in two stages. An initial consultation (1 hour 15 minutes) to carry out a holistic health assessment and establish a personalised lifestyle programme. And a follow-up consultation (1 hour) one month later to adjust the recommendations based on the results obtained and reinforce new habits.

Having managed more than 50 marketing and communication projects for the luxury sector, I have developed pragmatic and effective expertise, and working methodologies. Throughout my career, I have also come to realise the significant impact of environmental and societal issues on businesses. And the world of wellbeing is closely linked to this. Wellbeing for the planet means wellbeing for everyone, and vice versa.

In order to establish this virtuous circle, I advise you on your messaging, support you in the process of defining and implementing your values and actions, and guide you through each step in an inspiring and innovative way. I thus help you to promote your CSR and HSE initiatives both internally and externally.

The Stages of the Service

Initial consultation: I begin by meeting with you in person or online to understand your needs, your communication objectives, and your vision for the environment and wellbeing within your company.
Comprehensive audit: including a visit to your company, an assessment of your various responsible initiatives, a meeting with your teams and a report highlighting your strengths and areas for improvement to launch your digital marketing and editorial communication strategy.

Outsourced Digital Marketing & Editorial Communication

Bespoke wellness proposal: after analysing the audit results and discussing them with you, I will provide you with a detailed proposal describing the scope of the project, deliverables, deadlines, fees and my working methods, in order to clarify the basis of our collaboration.
Market research: I conduct in-depth market research, analysing trends, competition and customer behaviour to ensure you have a strategy that is both innovative and competitive.
Strategy creation: I work with your teams to implement a new vision that includes the development of a digital marketing and editorial communication plan. This stage involves regular discussions to make any necessary adjustments.
Implementation support: I supervise the operational roll-out of the overall project, working closely with your teams to ensure the successful implementation of the vision and concepts.

Wellness tourism remains the 4th largest sector of the wellness economy, accounting for 13.1% of all global wellness spending in 2023. In the coming years, the Global Wellness Institute predicts that wellness tourism will enjoy rapid growth of 10.2% per year, reaching $1.351 trillion in 2028.

In 2023, wellness travellers accounted for 7.8% of all tourist trips, but 17.9% of all tourist spending. This is because these travellers spend more per trip than the average tourist, both domestically and internationally. International wellness tourists spent an average of 36% more than the typical international tourist. This is because wellness tourists tend to be wealthier, more educated and better informed, and are willing to spend more on travel experiences, services and amenities that contribute to their health and wellbeing.

Using a creative approach, I work with you to enhance your guests' wellness experience at every stage of their visit. I design memorable events, retreats and tailor-made holistic experiences focused on wellness and natural preventive health. I offer a personalised service to increase additional revenue, reach new markets, and increase average spending and length of stay throughout the year, bypassing seasonality issues.

Holistic Wellness Curator

The Stages of the Service

Initial consultation: I begin by meeting you in person or online, to understand your needs, your objectives and your vision of the concept of wellbeing.
Comprehensive audit: including a mystery customer visit, a customer journey study, and an astonishment report to identify strengths and areas for improvement to integrate wellness at every stage and in every location.
Bespoke wellness proposal: after analysing the results of the audit, I provide you with a detailed proposal describing the scope of the project, deliverables, deadlines, fees and my working methods, in order to clarify the basis of our collaboration.
Market research: I carry out in-depth market research, analysing trends, customer behaviour and the competition, to ensure that your concept is both innovative and competitive.
Concept creation: I work with your team to put in place a new vision that includes the development of treatment menus and rituals; partnership proposals with brands; the organisation of package stays (events, retreats, holistic experiences) focused on wellness and preventive health; the development of healthy culinary menus in partnership with your Chef. This stage includes regular exchanges to make any necessary adjustments.
Marketing and digital communications: I develop a digital marketing strategy and editorial communication plan for you to support your launch.
Implementation support: I oversee the deployment of the entire project, working closely with your team to ensure the successful implementation of the vision and concepts.